The money is really is in the list, so why are you treating
your email list like your in-laws. Simply tolerating them just to get what you
want. Successful online marketers understand that the hidden secrets to
effective email list marketing starts with the quality of your connection to
your list.
Effective email list marketing is one of the most important
pieces to network marketing success online. If you are not building a list or
not taking care of the one you have you might as well be throwing money out the
window. It's as simple as that.
The thing is, even if you're able to build a massive list,
it doesn't matter unless you know how to do the following:
Understand the power of email copywriting
Understand the importance of building relationships
With so much focus put into online lead generation, it can
be difficult to figure out what to do with those leads once you've gotten them.
Maximizing your profits online comes down to building a responsive email list
and if you follow the hidden secrets I am going to lay out for you, you'll be
able to make every subscriber count.
Look, it took me months to learn how to my create an
effective email list marketing campaign and to get my list to
"respond" to me. I had leads that I had no clue what to do with.
I was scared to engage with them on a personal level via
email and even more scared to pick up the phone and call them. I've been there,
so don't feel bad if you've been neglecting your email list as well. It's just
that no one taught you how to build your list the right way.
So How Do You Build A
Responsive Email List?
1. Getting Started
Let's get into the basics of the email list marketing
blueprint. To use these tips you need to actually have an email list. If you
are not building your list yet, get started by using an autoresponder service
like Aweber to manage your leads and the messages that get sent out. You can
sign up for the $1 trial and start having them manage your subscribers and your
messages.
The most crucial aspect to building your list is to actually
determine what you want to get out of your list. Do you want to turn leads in
to more reps for your network marketing opportunity? Are you an affiliate
marketing that is looking to promote a number of different products and or
services in a particular niche? Maybe you just want to build a pool of
customers. Every email you write must have a very specific purpose so know what
it is that you want to achieve before you send out your first email message.
2. Follow Up vs.
Broadcast Messages
Now speaking of email messages...it is extremely important
NOT to use pre-canned follow up messages. I started building my email list with
months of "default" messages from the lead generation system I was a
part of and it literally killed my list. As many people as I had subscribing I
had unsubscribing as well. As I was opting in to other marketers lists, I
noticed that I was sending out the same emails as they were. Then it clicked!
As I learned the hard way, you develop a strong list by building a more
personal relationship with your subscribers. You need to let your subscribers
in and the sooner you open up the more they'll be able to connect with you on a
personal level that in turn opens them up to trusting your recommendations and
requests.
Your email list is your most valuable asset and you need to
treat it like the precious gem that it is! Make sure that you are supplying
your list with fresh content that is unique to you. This will attract more
people to you and you will also be branding yourself while providing tons of
value. You want people to opt-in because of YOU!
3. Write Hypnotic
Copy
How you write your emails will determine how much money you
make from your email list. Just as you would in an article or blog post, you
must have a subject that grabs your readers attention. It must stand out like a
shiny new penny amongst the heap of junk and trash that inundates our email
boxes daily. If you don't have a hypnotic headline then no one is even going to
read what you wrote and they sure aren't going to get to what you are
promoting. So you need to have a kick butt subject line and email content that
piques curiosity and has your target wanting more.
Here are some of my most effective email messages where I
got open rates over 30%. They are either questions or a topic that didn't
really even have anything to do with the content that was inside the email.
You Want To Make
Money Right?
Vegas Bound...
30 Seconds To Reveal The Leaks In Your Business
What Does Freedom Mean To You?
What made these subject lines effective was that they
engaged the reader by asking them a question or it got them curious enough
about what the email was about to go ahead and open it. Your subject lines
don't have to be totally random, just play around with new ideas and concepts.
Think about the emails you open and which ones you trash, then model your
headlines after what gets you to take action.
4. Email Your List
Often
The truth is this... I buy from people who email me often!
Maybe it's those extra exposures, or the fact that I feel like I have a better
"relationship" with them or know them better. It may even be that I
just learned more from them because they were constantly sending me high
quality content. But whatever the reason, I know that I tend to buy from people
who send me more than the occasional email....And since this is what I respond
to I am looking for the same type of people. I'm looking for the type of people
who are hungry about learning, who want to know more, I'm looking for people
who are serious about building their business, committed to moving toward
success each and every day and actually want to hear from me every day.
Look, my feelings are never hurt when people unsubscribe
from my list because those people are not the type of people I am looking to
connect with. If you can't handle the daily value I provide, then move on to
another list. It's up to you how often you want to email your list. I choose to
email my list almost every day. As with everything else in life do what feels
comfortable to you AND what you can do maintain with a level of consistency.
Just keep in mind that it is your duty to give your subscribers regular value
so there is not doubt in their mind just how committed you are to them and to
your online business.
5. Use The Secrecy
Factor
Always use "the secrecy factor". Why? Because it
works!! The secrecy factor will make people want to click on your links.
What Can You Start Doing Tomorrow For More Effective Email
List Marketing?
Introduce yourself to your list. Send them an introductory
email telling them a little bit about who you are, your story, your purpose and
where you are going with your business. Your list needs to know the person
behind the email.
Know when you are going to send out your emails. Develop an
routine and be consistent.
Make sure you are staying in front of your readers and
subscribers.
Use a call to action! If you are going to make money from
your list, you have to ask them to buy. Some people are so afraid to ask their
list to take action. If you never ask, you'll never receive.
Take the time to research email marketing strategies that
work. Not everything that works for one persons list will work on yours. So
continue to learn new tricks, expand your knowledge base about copy writing and
effective email list marketing and try new things out.
Website: https://www.emaildatapro.com/
No comments:
Post a Comment